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WellNow Urgent Care

WellNow Urgent Care - North Winton Village — North Winton Village

235 Winton Rd N, Rochester, NY 14610

Mon–Fri: 8:00 AM – 8:00 PM 3.6 (194 reviews)
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Hours of Operation

Monday 8:00 AM – 8:00 PM
Tuesday 8:00 AM – 8:00 PM
Wednesday 8:00 AM – 8:00 PM
Thursday 8:00 AM – 8:00 PM
Friday 8:00 AM – 8:00 PM
Saturday 8:00 AM – 8:00 PM
Sunday 8:00 AM – 8:00 PM

Services Available

Walk-in urgent care Minor injury treatment Flu & strep testing COVID testing Lab work Physicals On-site X-ray

Accepted Insurance

Empire Blue Cross Blue Shield
Highmark Blue Cross Blue Shield
Independent Health
Univera
Excellus BCBS
Fidelis Care

About This Location

WellNow Urgent Care - North Winton Village is part of WellNow Urgent Care — one of the fastest-growing urgent care networks in the eastern United States, headquartered in Buffalo, New York and now operating 180+ clinics across New York, Ohio, Pennsylvania, Indiana, Michigan, and Illinois. Founded in 2011 with a focus on convenience, transparency, and lower-cost walk-in care, WellNow grew rapidly through organic expansion and acquisition (Hometown Urgent Care merger in 2019, MedExpress Indiana in 2021). WellNow is now part of Aspen Dental Management's portfolio. Each WellNow location is open 7 days a week (typical hours: 8 AM–8 PM weekdays, 9 AM–5 PM weekends) and accepts walk-ins as well as online check-in via the WellNow website. Services include same-day evaluation of minor illnesses (sinus, sore throat, UTI, flu/COVID-19, ear infections, rashes, allergies), minor injuries (sprains, lacerations needing sutures, simple fractures, minor burns), on-site digital X-ray, in-house lab testing (rapid strep, flu, COVID, urinalysis), IV fluid hydration, vaccinations, school and sports physicals, occupational health (DOT physicals at certified locations), and travel medicine consults. Most WellNow locations are equipped to treat all ages from infants to elderly. Self-pay rates are competitive (typical $150–$200 per visit before insurance), and most major commercial insurance plans, Medicare, and state Medicaid programs are accepted in-network.

About North Winton Village

This location serves North Winton Village, NY and the greater Rochester metropolitan area. Walk-in urgent care is widely available across the region with national chains (MinuteClinic, AFC, Concentra) plus local health system urgent care centers. For life-threatening emergencies, go to NewYork-Presbyterian, Mount Sinai, or the nearest Level I Trauma Center.

Frequently Asked Questions

What ages does WellNow Urgent Care - North Winton Village treat?

WellNow Urgent Care treats patients of all ages — infants, children, adults, and seniors. Pediatric-friendly exam rooms and child-sized equipment are available at all locations. For infants under 3 months with high fever, follow up with the child's pediatrician or visit a pediatric emergency department.

What insurance does WellNow Urgent Care - North Winton Village accept?

WellNow accepts Empire Blue Cross Blue Shield, Highmark Blue Cross Blue Shield, Independent Health, Univera, Excellus BCBS, Fidelis Care, UnitedHealthcare, Aetna, Cigna, Medicare, and New York Medicaid. Major in-network plans include Excellus BlueCross BlueShield (NY), Anthem Blue Cross Blue Shield (OH/IN/IL/MI), MVP Health Care, Highmark Blue Cross Blue Shield (PA), Aetna, UnitedHealthcare, Humana, Cigna, Tricare, Medicare, and state Medicaid Managed Care plans. Self-pay rates are competitive — typical visit $150–$200 before insurance.

Can I check in online for WellNow Urgent Care?

Yes — WellNow offers online check-in via the WellNow website (wellnow.com) where you can reserve a place in line, see estimated wait time, and complete pre-registration paperwork before arrival. Walk-ins are also welcomed at all locations. Most locations open by 8 AM weekdays and 9 AM weekends, with closing typically 8 PM weekdays and 5 PM weekends.

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